About
Alejandro Hidalgo Matellano is a Marketing Executive at BeyondBMI, where he supports the development and delivery of integrated digital campaigns that connect patients with accessible, evidence-based care.
He holds a Bachelor's degree in Marketing and Management from ESIC University in Madrid and a Master's in Digital Marketing from UCD Michael Smurfit Graduate Business School in Dublin.
He works across paid media, CRM and SEO, using data-driven insights to improve patient engagement and optimise the journey from first interaction through to onboarding. His approach combines analytical thinking with creativity to support continuous improvement in performance and patient experience.
Education
- MSc Digital Marketing, UCD Michael Smurfit Graduate Business School, Dublin
- BA Marketing and Management, ESIC University, Madrid
Ready to start with BeyondBMI?
Begin with a 2-minute eligibility check. We'll arrange a free care call before any payment, so you can ask everything you need to know.
- Specialist obesity doctor 1:1 consultations (quarterly)
- Specialist dietitian 1:1 consultations (quarterly)
- Monthly health coaching 1:1 sessions
- Multidisciplinary (MDT) review of your care
- Unlimited access to an obesity nurse
- BeyondBMI app, Private Member Community + Learning Library
€150/month, all-in. Cancel anytime, no long-term commitment. Medication is prescribed and bought separately at pharmacy cost.